brainstorming people working

Benefits Of Hiring A Digital Marketing Agency

Business owners can choose not to build their marketing efforts with in-house staff. Although the digital age has brought a lot of changes in marketing strategies, it also means that many of these internal teams will struggle to find online marketing and maybe overwhelmed. Since traditional teams work for companies, many companies find that they need to hire a digital marketing agency to fill the gaps. It would be best if you found the right marketing team for your business, not the wrong one, but a good one.

Comprehensive Online Strategysearch engine optimization

A digital marketing firm can help your business by developing a comprehensive online strategy and optimizing its digital presence through paid search, social media, and other online marketing strategies. Sometimes not even the savvy marketing team has the bandwidth to absorb the full cost of the plan that is digital marketing. It requires a mix of creativity and patience, but it is the only way to take full advantage of a digital marketing strategy.

Updated Technology

software development strategyAs technology develops, your long-term business goals should be the driving factor in hiring a digital marketing company. As technology advances, the number of agencies that work with you and the quality of their work should also be driving factors. Whether you're looking for a new marketing strategy, a brand new product, or just a fresh start, hiring a digital marketing company is one of the smartest decisions you can make to expand your brand. Consider what it takes to hire a digital marketing company and help determine the professional relationships that could benefit the brand and your professional relationship.

Track Your Branding

Working with a digital marketing company can allow you to track your online branding's evolution, not as a service. While working with a digital marketing company suggests spending more money, this article proves why it's still a must for your business. There are many advantages to creating a website, social media accounts, and other online marketing services for businesses, but some are more important than tracking them.

You Can Outsourceworking space office

Having an internal digital marketing team is essential, but making them responsible for the entire marketing campaign may be too much. If you want a successful campaign, you need help with more than what your in-house team can handle, and perhaps more of it. Outsourcing your marketing to a digital marketing company is an excellent option for businesses with limited budgets and resources.

Bottom Line

Businesses may not have the resources for full-time marketing employment, but they still need the skills that lead, and transformations can improve in a short space of time, especially for businesses with limited resources if you want your site to eventually rank in the most popular websites on the Internet, partner with a digital marketing team that has the technology that specializes in web design and SEO work to get there.…

By: Frank Sparks
In: technology
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a high-tech home

Four Best Tech Upgrades for Your Home

When you're thinking of a makeover for your home, maybe you should try a different approach. Most house owners think about it the old way, where such an upgrade only means the improvement on the house's curb appeal and some maintenance on the house's essentials. But since our life has become inseparable from technology, has it ever crossed your mind to add more tech to your home? 

Here, we'll discuss the best four tech upgrades to overhaul your house!

Surveillance Cameras

a camera lenseToday's surveillance cameras come in many sizes and shapes.

As for the outdoors, upgrade your house's security camera system with wireless HD cameras that have a night-vision and motion detection features. They are usually sold no more than $200 per unit, which makes them an ideal investment in security. 

Also, make your system compatible with your mobile gadgets via a cloud service. With today's internet infrastructure, you can have real-time access to the video footage recorded by your security cameras. 

Smart Locks

a smart lockHave you ever been late to an appointment because you need to go back to your house to make sure all doors have been locked? If you have, then smart locks are the best solution for you! With smart locks, you can detect which doors are locked or unlocked. And you can even control those locks remotely. 

Moreover, you can create an electronic key that can be shared with whomever you want. This feature works best when you're away, but then there are family members who come to visit you by surprise.

Smart Light Bulbs 

a smart led bulb

You can do almost everything with your smartphone these days. And that includes turning the lights on and off. Moreover, some can even adjust their color to music and movies to give you an immersive lighting experience, like Philips' smart bulb starter kit, for example. With only $145, the kit comes with three smart bulbs and a hub. 


Robovacs are more than just a fancy robot for your house. They do clean the floor by vacuuming it. And some models can even mop the floor. With a robovac running automatically 24/7, you can keep your house clean without having to waste your time on such a mundane task. 

However, don't bother buying a secondhand robovac because you can get a new one with only $200 these days. Secondhand robovacs often have issues with their battery capacity. 

By: Frank Sparks
In: Gadgets, Smart Home
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mobile app user

Facts to Know About Mobile App Development Services

If your company or business needs a mobile application, you should consider hiring mobile app development services. A development agency with a good reputation will always have highly qualified and experienced tech experts at hand, who can create whichever type of app that you need. Ensure that the app is user-friendly, functional, and aesthetically pleasing. There are many interesting facts that you should know about mobile app development services, some of which are highlighted below.

The Size of the Agency Matters

mobile appsThere are many mobile app development agencies in the market, and all of them claim to be able to develop the best mobile apps. If you have to choose, opt for an agency that is well established and has big companies as clients. Such agencies have more resources and experts at hand, which mean that your mobile app will be worked on faster and the results will be better.

The Services Can Entail App Maintenance

The services of mobile app developers do not end immediately after the completion of the app. The services can even continue for a lifetime, as long as the app remains useful. Maintaining and improving the app forms part of the after-development services. The IT experts will continuously fix any bugs or issues that your customers may experience as well as release security updates of the app regularly. The app may also need modification as your business grows, which the app development agency that you hired should handle.

You Make the Ultimate Decision

Whenever you hire mobile app development services, the experts will do all the work, but you will still make the important decisions. How you want the app to look and feel as well as how you wish it to function will all be up to you. However, the IT experts will advise you on what works best and present to you all the best options in case you are unable to make the decisions yourself. The mobile app that you get, therefore, will be the same as the one you have in mind.woman using apps

You Can Get Specialized Services

A majority of mobile app developers build native apps, which are those designed to function on specific platforms or operating systems. Each of the platforms may require a different programming language. Various mobile app development companies specialize in different programming languages. You should thus ensure that you hire an app development company that specializes in the language needed for the platform that you have chosen.

By: Frank Sparks
In: Software
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How to Find a Unique Camera

One of the most convenient and useful gadgets of this day is the camera. We wouldn't have come this far without it and its amazing features. However, not all cameras are as efficient as they may appear. Instead, some of them are only built with some rather basic features. With this in mind, you may want to dig deeper and see what lies in store for you. Technology wouldn't have come at a better time than this. What with all its benefits, fans of cameras could never go wrong.


Wonderful Features

Nowadays, before buying any gadgets, we first have to check on the features before making our purchase. This is a productive move that has seen even the newbies through the worst of times.

This gets even easier when you know where to get all the information that is needed. For instance, the internet has various sources that would act as links between us and our preferred gadgets.

Besides, all the wonderful features have come as a huge surprise even to those who are only getting started. One of the most sensitive features to look out for is the lens. You have to be sure that you will capture all your desired images in the most befitting way. You have to make sure that your sources are credible.


Credible Sources

It is never really easy to know what you want to know without the use of credible sources. However, you need to dig deeper to get your facts right. Manufacturers have different ways of getting their clients' attention.

The longer the sources in question have been in existence, the more genuine and trustworthy they can be. As we have seen, the internet seems to be one of the most trusted and genuine portals.

All the more reason for you to make the most out of what is in your hands.


priceAffordable Prices

When you pick the one that is most suitable for you, automatically you have to seal the deal by parting with a certain amount of money. It gets even better when you find affordable prices to top it up.

Sources such as Gadgets Spy should be the key to guide you towards the best camera. The experts have sampled all the latest gadgets and have their list ready just for camera enthusiasts.

In this day and age, affordability is a feature that captures most buyer's eyes. It gets even better when there are features that you can look forward to.


Unique Gadgets

Rather than only stick to gadgets that have been in use for the longest time, try out something unique. Thanks to technology, you stand the chance of getting acquainted with gadgets that have never been seen before.

They keep coming up with every single day, and we should be on our toes trying to find the unique ones available. Besides, the feeling of standing out from all the rest is impossible.…

By: Frank Sparks
In: Gadgets
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Six Hints to Start Vlogging

Vlogging is becoming a big thing across the globe. Anyone can start a channel in any video sharing platform. You don't require video shooting or editing skills. What will make your vlog stand out from the crowd is how consistent you post on it. If you are a blogger that wants to start vlogging soon then presented below are some pointers to help you succeed.


Discover your Passion

You should come up with content that you can build without much struggle. It might be a comedy, gaming, song reviews to mention a few. Create videos that will reflect your authenticity. The ugly truth is that most viewers are hunting for something that will entertain them and add value to their life. As you gradually grow you will build a relationship with your subscribers and have the chance to expand to other things that you like.



Once you have discovered your passion, then you should start shooting your videos. If you are creating content for video sharing platforms, ensure that you film videos in landscape so that you can manage to fit more in the frame unlike when you are shooting vertically. You can get a camera with a flip screen to make the shooting experience even more interesting.


Capture Audience

Start your videos in a manner that viewers would want to see more of your content. For instance, you can hilariously begin your videos as people get easily bored and won't spend their data on your content. You should vlog with an intention to capture your viewers from the start. Make your videos short, less than fifteen minutes, if you are a beginner.


workingBe Authentic

Standing in front of the camera is not a simple task as most people think. You might be nervous in the first vlogs, but as you continue developing content, you will become more comfortable. You will become yourself and stand out from the crown with your style of vlogging. Get inspiration from other content developers so that you figure out how you can be successful. Being authentic is all about interacting with your audience and taking note of their opinions about specific topics.


Use Music

If you want to include music in your videos then its advisable to stay away from copyrighted music, you will come across lots of free music online if you research keenly. If you use copyrighted music, then the odds of your video or audio being pulled down are extremely high. Get permission from artists if you must use copyrighted music in your content. Additionally, you should ensure that your music goes together with the mood of your film.


Natural Light

If you are interested in creating beauty or fashion videos that don't involve too much movement, then you should shot with natural lighting. For instance, you can film in front of the window. When you progress you will buy ring lights or softboxes, however, it's worth noting that natural light is perfect. If possible film your videos during the day.…

By: Frank Sparks
In: Gadgets
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How to Choose the Right WordPress Hosting

If you want to choose a new web host, you should consider WordPress hosting. Nowadays, there are several providers on the market. In this post, you will learn how to choose the best WordPress hosting. The following are the factors to consider.

Speed and Performance

cms wordpressExcellent hardware is an important factor to consider when choosing a web hosting company. You have to check memory (RAM), disk space, and processing power as they determine the overall performance of a website. To make the right decision in this case, you have to check the type of content you will publish on your website. If you like creating viral content, then you should get Managed WordPress hosting because you have to handle large bursts of traffic.


This is dependent on your familiarity with various hosting solutions. Remember that you require less support if you have experience with WordPress installation, security, caching, migration, and site backups. Even if you are skilled, there are potential glitches that can mess everything. Therefore, you should get a web hosting company that cares for you and provides services as advertised. They should provide support through live web hosts, emails, support ticket, support forums, and telephone.


The majority of web hosting services promise to provide uptime of 99.5%. However, there are very few companies that deliver on that. Although it does not seem to matter, this can have a considerable impact on your income. Otherwise, it is not something to concern you with. Fortunately, there are several web hosting companies that have excellent uptimes.

Types of Hosting

There are four major types of hosting that any company that offers WordPress hosting offers. They include shared hosting, dedicated hosting, managed hosting, and virtual private server hosting.

Shared Hosting

This is the cheapest type of hosting. However, it is the most inflexible and least configurable of the four types of hosting. If your website does not get a lot of traffic, this is the best option.

VPS Hosting

wordpress bloggingWith this type of hosting, you do not have adequate control over the resources of a server. In this case, the server is divided to suit your needs. Your website is allocated a given amount of processing power, memory, and disk space. You have access to the server and can modify it to ensure you get the performance you need. However, this requires technical expertise.…

By: ElizabethkzXye2M
In: Web Hosting
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More Vital Information on Drones

Among the things that most of us have come to appreciate in this life is the fact that we are learning new things. After all, we would never have come this far without the varying levels of knowledge that we have acquired.

In matters to do with technology, there is so much that is yet to be done as well as understood. We are slowly turning over into a whole new age where all that we have to do is use technology. Even very young kids are being slowly initiated into this sensitive yet very useful culture.

Upgraded Gadgets

a nice droneAt this stage, it's safe to say that everyone is familiar with drones and what they do. However, there are plenty of features and types that we can all use.

Drones have come a long way, and we are not about to stop now, not to mention what it takes for you to get all the necessary information. All the more reason to focus on the latest gadgets and how they are wired.

The drones with long flight time have been known to have quite a lasting effect especially on those who have used them for long. It tends to grow on you especially when you solicit answers from those who have been in this field for long.

Accurate Sources

This is the era of drones where you get all sorts of designs. This means that you have to get your facts right by consulting certified experts. Most of them have what it takes to advise you accordingly on what you need to know about the drones. The last thing you would want is to purchase a drone whose specifics you are not too sure of. The worst part is that you can't reverse your actions once it's done.

With accurate sources, you can rest assured of a smooth sail. At least, you won't have to avoid all the issues that come along with misunderstanding the drones that are in your possession.

The Experts

This couldn't be stressed more. The experts have a huge role to play. Although each one of them has an opinion, they are versed in the basic and intricate details of the gadgets in question.

The best part is that you can find them online. Certified and genuine experts of drones have established themselves and have all the information that you will be in need of.

The best part about involving experts is that everything falls neatly in place. The challenging bit of everything is that you can't be too sure about the information given especially in regards to the specifications which are popularly known as the specs.

a black drone


Your Research

Friends and colleagues have so much to offer in regards to this sector. Most of them have tried out the drones and have varying opinions on the same. Most importantly, the credibility of the information given is what should matter the most. It would be pointless to always absorb just about anything that comes your way.

In-depth research is paramount especially when you want nothing more than credible information. Information that is deemed untrue can be quite costly.…

By: Frank Sparks
In: Gadgets
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an executive holding a phone

Improve your Qualities as a Boss through Effective Communication

The future of companies depends largely on the qualities of their chief executive officer, the manager. With the task of supervising the whole operations of the company and making the most critical management decisions,  the manager is the most accountable officer in a company.

It is a fundamental requirement that the boss in the company should have high educational attainment appropriate for the job and long years of experience in a related field to gain the necessary expertise to lead the company. He must possess positive values of a good leader, the necessary skills and motivation to be able to lead the company to success.

Communication is an integral part of the varied managerial roles of the manager of a company. Finding ways to improve communication within the company should be management’s priority to be able to enhance the attainment of goals. An improved manner of communication through personal adjustments and new technologies like the Voice over Internet Protocol (VoIP) can work wonders for the efficient accomplishment of the multi-functions of the manager.

Virtual Meetings

managerA company should have executive meetings with its department heads on a regular basis. This is to monitor performances of each division of the company and to be able to lay on the table probable problems that can affect productivity.

Through VoIP, meetings can be done virtually within your company and with other stakeholders requiring no physical preparation of your conference hall but with the same objective, which is to share ideas pertinent to the company.

Communication Back-Up

With the amazing feature of VoIPs to record unanswered calls and convert them to e-mail messages, you can rest assured that your message will get across. This communication innovation prevents communication lapses by transcribing your call to text messages and sends it in the form of e-mail. This will give you peace of mind and you will not need to worry that you have not communicated some vital information.


messagingAs a manager, you will feel less accomplished if you do not receive feedback on your activities. The VoIP is a communication tool that gives you reports on calls you made which is instrumental in decision making. The comprehensive report serves as reminder for accomplished works and those that need to be attended with. With only a stable network support Cincinatti, you can experience all these fantastic developments.

Message Clarity

With a stable internet, calls are clearer through VoIP than when using landline telephone because it can get choppy any time. Make sure that you are understood by your employees when you call them, or you may end up as having not made that call at all.

Keeping open lines between management and its employees is still the best management strategy to avoid communication gaps but reinforcing it with technology is far better.


By: Frank Sparks
In: technology
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nanny cam

The Relevance of Having a Nanny Cam in Your Home

It is the responsibility of every parent to make sure their children are well taken care of as required. One thing they can offer their kids is their time. You need to spend some quality time with your young one to create that perfect bonding. However, this may turn out to be very difficult for most parents who always have a busy schedule. A busy schedule may see you have limited time with your toddler and this is one that will force you to hire a nanny.

Nannies play an essential role in helping out your child in different areas when you are not around. Some nannies may fail to carry out these tasks as required and at times mistreat your toddler. All this can happen without your knowledge. You will only notice things like a change in the behavior of your child. One of the best ways to get proof of how things are being run in your home is through planting nanny cameras.

Nanny cameras can be planted in hidden areas where no one can suspect. Some of them use advanced technology which will help you monitor everything that is taking place in your house from your office. Planting them in your home can be quite beneficial in several ways which include:w of thespy cam

Promotes Child Safety

Planting nanny cameras in your house will help ensure your child is safe all the time. You will monitor the on-goings in your home and take action where necessary. If you spot any physical violence or mistreatment, then you can fire or even sue your nanny immediately. You will always be in the know about your child’s safety.

Calms You Down

You will have the relaxation and peace of mind needed when you install a nanny camera in your home. Leaving your child in the hands of a nanny you don't trust may leave you worried for most of the time. A nanny cam will help you monitor everything and this will keep you in the know of how your child is doing.

Helps You Gather Evidence

There are times you may want to sure or fire your nannyspy cam using proper legal avenues. Nanny cams can help you gather some evidence of neglect or child mistreatment which you can present whenever you are suing them. You will have the footage you need.

By: Frank Sparks
In: Gadgets
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a padlock on a laptop

What You Should Know About Cyber Identity Theft

Identity theft may not sound like a heinous crime, yet its impact on the victims can be devastating. What is more concerning is that the frequency of this type of crime is increasing. According to Identity Force, there were approximately 16.7 million victims in 2017, and 1 million of them were children. There were at least 540 million dollars were wasted on identity fraud cases.

Identity Sale on the Dark Web

a padlock on credit cardsThe Dark Web is the digital place where illegal activities take place. You cannot access those webs from your regular browsers. And even if you can, you have to be ready to be tracked down by the authority for suspicious conducts. Plenty of child pornography materials, drug sales, and stolen identities are on the dark web.

Criminals use fake identities to commit crimes. The scenario often goes like this: a criminal buys a digital verified ID from a hacker on the Dark Web, and then, he/she uses that ID to con people online. Consequently, the real person of the ID gets all the blame and legal consequences while the real perpetrator can escape.

However, frauds are still considered as a minor offense. Imagine what trouble you will be if your ID is used for an action related to child pornography and trafficking. You will have a hard time to restore your reputation.

How to Protect Yourself

antivirus logo on phoneFirst, every time you put your personal info online, you have to make sure that your device is equipped with a proper antimalware and antispyware. Paid antiviruses often have those features.

Second, you must not give your personal info if you spot any suspicious behaviors. For example, many payment platforms won't ask your passwords or authentication numbers to process an issue. However, one day, you receive a call that asks you to tell the caller your verification numbers and passwords. In that case, you are better to call the company in question directly and see if they make the call. It is very rare for payment platforms to act beyond the things that are stated on the terms and agreement page.


Surfing on the Internet requires you to be vigilant because even your identity can be a commodity to criminals. And as what you have learned from the first section, you can face a terrible consequence from identity theft.

Second, you have to invest in cybersecurity to protect yourself from the risk of identity theft. Having a decent antivirus can be an excellent anticipating move, but more importantly, you have to sharpen your critical mind and act smart if you encounter a suspicious activity.

By: Frank Sparks
In: Cybersecurity
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an executive holding a phone

Reasons to Buy Android Phones Instead of iPhones

When the smartphones entered the market for the first time in 2007 and 2008, iPhone and HTC were the only options available. Today, there are hundreds of smartphone brands across the globe. However, we can categorize them all depending on the operating systems they employ, Android or iOS.

Here, we will discuss specifically why Android phones are much preferable then iOS.

Easy Data Transfer

Android is not as rigid as iOS in terms of data transfer. For instance, if you want to put music files to your iPhone, you need to purchase them through the iTunes. You cannot simply copy and paste your favorite songs via computer. And this same thing also happens with movie files.

Moreover, iPhone uses AirDrop to transfer data between phones. And because Android users outnumber iPhone users, you may experience difficulties before you can share your files with your friends. Of course, it does not mean that such a task is impossible to perform. You can install a file-sharing app, such as Share It, and send your files to your friend. However, it is still a hassle to go through.

Abundant Free Apps

The primary advantage of using an Android phone is that you do not need to spend extra money on apps. Google Playstore gives the users access to many free apps. The monetization in Android uses ads that will occasionally appear while you are using the apps.

iPhones, on the other hand, require you to buy many of the apps. There are some free features, but compared to what the Android can offer you, they are nothing.

Memory Card Compatibility

iPhone users never feel the advantage of removable memory cards from their phones. In fact, they must buy a new phone if they want to upgrade the memory capacity. On the contrary, Android phones have memory card slots. You do not need to waste more money only to get more data storage.

Superior Care Service

Android phones allow you to repair your phones anywhere, and they are also flexible regarding the spare parts. If you use iPhones, you can only fix your phone in the authorized outlets. This facility may seem like a good idea, yet the price for the service is often extremely high.

Besides, some iPhone accessories are way behind Android phones. For instance, the charging cables for iPhones have not yet adopted the magnetic charging technology. Consequently, it will frequently break and need replacement. Android phones, on the other hand, have used that wireless charging feature so that you do not need to replace your charging accessories periodically.…

By: Frank Sparks
In: Gadgets
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